By: Julie LeVeque
Advertising Assistant
Did you know 97% of Google's revenue is from advertising? The company acquired $33.3 billion in total revenue in the last twelve months thanks to Google Adwords. The infographic to the right, shows the top 20 most expensive keywords in advertising and those that demanded the highest cost per click. Google AdWords is an auction-based platform where advertisers bid a minimum of 5 cents per keyword for top ad placements. As you can see, Insurance ranks as the top cost per click with $55 a click! Are you surprised? Let us know if you use Google AdWords and what keywords you think should be added to the list.
Source: TechCrunch -
Posts
No comments:
Post a Comment