Monday, May 4, 2009
Mercedes, VW, Kia Spend More Money-- And it's working
Lisa Dahlby - Account Coordinator/Project Manager - Stanton & Everybody
It's no secret car manufacturers are receiving a lot of attention. But most of it's negative.
Surprisingly, VW, Mercedes and Kia sales are all up and they have one thing in common . . . . . They've all upped their ad spending recently.
Worth reading: http://www.usatoday.com/money/advertising/adtrack/2009-05-03-volkswagen-market-share-ads_N.htm
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